The New Tourism Master Plan will be Launched in 2021

THE Tourism Promotion Authority (TPA) is in the process of finalizing the much anticipated Tourism Master Plan (2021-2025), which was developed through extensive consultation with the tourism industry and the public between 2019 and 2020 across major centers in the country.  (See: TMP Have Your Say Survey.)

The new Tourism Master Plan (TMP) will capture key areas and issues of sustainable economic development identified by the tourism industry, and provide detailed guidelines and processes for the TPA to implement in partnership with key stakeholders in the nation’s government and private sector.  Tourism infrastructure development and support for local tourism businesses are two of many key areas highlighted in the TMP.  

The development of the Tourism Master Plan (2021-2025) is led by the TPA Policy & Planning Division under the guidance of Ms. Ingrid Kuman, policy and planning director.  Ms. Kuman and her team ensure that the industry recommendations and implementation processes developed in the new TMP are achievable within the governing mandate of the TPA under the Tourism Promotion Authority Act (1993)

“The Tourism Master Plan is an eagerly awaited document, and  I am pleased with the thorough process my team has undertaken to ensure the framework is solid and the content represents the range and diversity of our tourism industry’s needs and overall vision,” said Mr. Eric Mossman Uvovo, TPA chief executive officer. 

An intense series of internal workshops were carried out during November and December 2020, involving TPA senior management and select staff from each division in the organization.  

Each division of the TPA organization will have key responsibilities in implementing the Tourism Master Plan (2021-2025), they include: 

  • Policy and Planning Division – responsible for ensuring the new Tourism Master Plan serves the industry and the nation within the country’s governing statutes.  
  • Provincial Coordination and Product Development Division – establishing networks and supporting tourism plans at a provincial level through.  
  • Corporate Affairs Division – developing corporate brand awareness and liaising with education institutions to develop training and career pathways for the tourism industry.  
  • Marketing Research and Statistics Division – responsible for coordinating and supporting destination marketing initiatives identified in the TMP through market research. 

The Tourism Master Plan (2021-2025) is expected to be launched in early February 2020.  It will be implemented over a four-year period and its performance will be carefully measured through annual assessment reporting.  

See: Tourism Master Plan (2007-2017)

For further information about the Tourism Master Plan (2021-2025), email: info@papuanewguinea.travel 

The 2021 Tourism Calendar of Events 

THE beginning of 2020 was the most challenging year for tourism in Papua New Guinea and across the globe.  Especially with border closures, travel restrictions, cancelled bookings and a multitude of issues that severely hurt our tourism industry. 

However, in the last quarter of the year in Papua New Guinea, event organizers in our tourism industry have sought ways to still bring people together in a safe and comfortable environment to celebrate, share common interests and enjoy life.  

“If there is ever an industry as hopeful and resilient, it is our Papua New Guinean tourism industry,” said TPA CEO Mr. Eric Mossman Uvovo.  He added, “PNG is a challenging place to do business and the tourism industry have survived it all, even this COVID-19 pandemic.  Our people are still traveling and spending money within the economy.  This is the result of our tourism industry working together”. 

Independence celebrations, craft markets, cultural performances and a variety of other events took place without issues.  Events like the Karimui Show in Simbu,  Break Free PNG Boera Experience, Sogeri Pineapple Festival in the Central Province and the Sepik Culture and Agriculture Show revived the nation’s event scene, proving people in PNG could still come together to celebrate even in the shadow of a global pandemic. 

A slew of events are expected for the 2021 Tourism Events Calendar.  Event organizers are offering PNG residents and visitors the opportunity to be a part of their special celebrations.  Click on the Cultural Show Calendar and Industry Events Calendar on the TPA website.  

Next year in 2021, experience something new and exciting like a cultural show.  Paint your face another tribal color, dance the Weipa at the Hagen Show, witness a sacred dance at the National Mask Festival and Warwagira, paddle with warriors in a war canoe at the National Kenu and Kundu Festival, pet a live ‘pukpuk’ at the Sepik River Crocodile and Arts Festival, or sample the world’s best tasting coffee at the Goroka Show, there is literally so much to see and do in the land of a million different journeys.  

For further information about the 2021 Events Calendar, email: info@papuanewguinea.travel 

Papua New Guinea Tourism Promotion Authority Launches New Trade Training Website for Australia and New Zealand Travel Markets

Papua New Guinea Tourism Promotion Authority (PNGTPA) has this month launched a new destination training website for travel trade. Designed to immerse agents in the history, culture, adventures and unique stories of Papua New Guinea, as well as provide lots of practical information, the new platform will help to increase destination knowledge and ultimately support the industry to better sell the Pacific paradise. 

After seeking input from agents on what training and information was needed to support them in selling Papua New Guinea, PNGTPA developed the new training site featuring more itineraries, brochures, maps, accommodation and events listings. 

To celebrate its launch, PNGTPA is offering agents the chance to win one of five $250 visa gift cards. To automatically enter and be in with a chance of winning, agents simply need to complete the five new training modules on the site by 15 December, 2020. The winners will be drawn and contacted directly via email on 16 December, 2020. 

Whilst working through the five training modules, which take approximately 20 minutes and cover an introduction to the destination, history and culture, as well as insights into trekking, diving and surfing adventures, agents will quickly learn key details about Papua New Guinea and how to best sell the destination. 

“We are really hopeful that agents will be sending clients to Papua New Guinea in the not too distant future and we want to ensure they’re well prepared for the opportunity as soon as the time comes,” said Holly Marshall, Trade & Marketing Manager, Papua New Guinea Tourism Promotion Authority Australia and New Zealand. “As the primary source of information to help travel trade learn more about Papua New Guinea and how to sell it, the site is not only more modern and engaging in design but also provides a larger array of tools and resources that are actually needed by the industry.” 

She continued, “Papua New Guinea has so much to offer the traveler, yet is still relatively untouched and unknown despite being right on Australia and New Zealand’s doorstep. We hope the new site encourages more agents to discover everything the destination has to offer.” 

For more information visit www.png.destinationtraining.com.au/online-training .

For media enquiries, please contact:
Rachel Jones
PNGTPA PR Director, Australia & New Zealand
Phone – 0422 085 502 | Email: rachel@example.com.au   

Megabo Cane Swallowing Festival Encourages Peace and Unity in Community 

The People of Megabo in the upper Bena area of the Eastern Highlands Province have been challenged to wisely use what God has blessed them with to enrich their lives.

Tourism Promotion Authority Chief Executive Officer Mr Eric Mossman Uvovo told the Megabo community that God has blessed them with rich cultural and natural resources which they must also nurture and cherish for future generations. 

Mr Uvovo was speaking at the official launching of the Megabo Cane Swallowing Festival and the Yasina Nature Park, Thursday 26th November 2020.

Cane Swallowing is a traditional initiation ceremony performed exclusively by men in this part of Eastern Highlands and it is a major attraction at the popular Goroka Show every year. The men hold both ends of a small cane and swallow up to 30 centimeters before pulling it out.

The Yasina Nature Park is part of the Bismarck Range bordering Ramu towards Madang Province. It has been surveyed and will shortly be declared as a protected conservation area hosting not only unique and diverse animal and plant species but also holds historical sites including relics from the Second World War.

Mr Uvovo said it was encouraging to note that the Megabo Community continues to maintain peace and harmony in their society through the intervention of the Seventh Day Adventist Church which has provided health and education services to complement other government services in this remote part of PNG since Independence.

He said TPA will support such unique cultural festivals from the national level but such initiatives have to be recognized and endorsed first by the district and provincial administrations.

Similar sentiments were expressed by National Cultural Commission representative Mr John Dua who said district and provincial shows are becoming reliant too much on national agencies for funding support while there is little or no support from the district and provincial levels.

Megabo community leader Bibi Giko said theirs was a peaceful community in the whole of Unggai-Bena District and they wanted to bring in tourism development through their unique culture and their rich natural biodiversity. 

Above: Megabo traditional cane swallower from Unggai-Bena District, Eastern Highlands. 

For further information about the Megabo Cane Swallowing Festival and the Yasina Nature Park email: info@papuanewguinea.travel  

Contact the National Cultural Commission for a listing of 2021 Cultural Festivals in Papua New Guinea, call: +675 323-5111

TPA Partners with NSO, BPNG and IRC to Develop Papua New Guinea's First Tourism Satellite Account 

The TSA Technical Working Group from the PNG Tourism Promotion Authority (TPA), National Statistical Office (NSO), Bank of PNG and the Internal Revenue Commission (IRC) met for the first time on Tuesday this week at the TPA office to discuss the importance of developing a TSA for Papua New Guinea.

Tourism Satellite Account (TSA) is the standard United Nations (UN), approved method of measuring the direct contribution of tourism consumption to a national economy and TPA will lead the technical working group to implement this project next year.  TPA is a member of the United Nations World Tourism Organization (UNWTO). 

The CEO of the PNG Tourism Promotion Authority, Mr. Eric Mossman Uvovo while welcoming the group said, even though PNG’s tourism industry is small, tourism will play a significant and increasing role in the economy of Papua New Guinea, and unlike industries such as agriculture, mining, fisheries and forest, tourism has not been explicitly measured in the official economic statistics to identify tourism’s contribution to the GDP and compare with other economic sectors. Therefore, the development of TSA is vital for Papua New Guinea, so that reliable data on the impact of tourism on the economy and employment can be measured effectively going forward.

The National Statistical Office (NSO) will play the leading role in producing the TSA for Papua New Guinea, while the TSA Technical Working Group will meet on a monthly basis to coordinate and monitor the progress and provide support during the implementation process.  

Image: The Tourism Satellite Account (TSA) Working Group at the TPA Office, comprising of representatives from National Statistical Office, Bank of Papua New Guinea and Internal Revenue Commission. 

For further information about the TSA Working Group, email: info@papuanewguinea.travel

See: PNG’s Visitor Arrival Statistics

The Tourism Arts and Culture Minister Hon. Walter Schnaubelt MP said the National Executive Council (N.E.C.) had made the decision to replace Mr Agus. He thanked Mr Agus on behalf of the N.E.C. for his outstanding contributions to the development of the tourism sector in PNG. He also welcomed Mr Mossman saying the Ministry was looking forward to working under his leadership going forward.

Mr Agus thanked the Board, management and staff of PNG TPA and the tourism industry generally in PNG for their support over the last four years. He said he was happy with some of the major achievements under his tenure such as increasing the market profile of PNG tourism both locally and globally, putting more focus on product development and digital marketing, restructuring PNG TPA, and improving staff welfare.

Mr Agus said he was also happy with the support PNG TPA has provided to the PNG tourism sector including providing funding and marketing support to major cultural festivals. A career tourism officer, Mr Agus was employed as a probationary marketing officer in 2003 before making his was up the ladder to policy officer, policy manager, policy and planning director and CEO of PNG TPA.

Mr Mossman is not new to PNG TPA as he was the director corporate affairs for five years before being appointed acting CEO for a brief period prior to the permanent appointment of Mr. Jerry Agus in 2016.

He said one of his major focus will be on legislative changes within the authority by reviewing the TPA Act 1993 to make it more cohesive with modern global tourism trends and developments.

Mr Mossman thanked Mr Agus for his service to PNG tourism development and vowed to continued on from the good work done by his predecessor.

Hon. Walter Schnaubelt new Minister for Tourism, Arts and Culture

The official handover-takeover ceremony of Papua New Guinea’s new tourism minister was held last week at the Tourism Promotion Authority, Tuesday 6th October, 2020.

 In-coming Minister for Tourism, Arts and Culture Hon. Walter Schnaubelt, thanked out-going Minister Hon. Emil Tammur, for leading the ministry for almost four years through the agencies: Tourism Promotion Authority, National Museum and Art Gallery, and the National Cultural Commission. 

Minister Schnaubelt said he would continue the good work done by his predecessor Minister Tammur. He said he was excited to work with everyone under the Ministry including the tourism sector.  

During his speech, outgoing Minister Tammur highlighted his many achievements, especially establishing the Board of Trustees for the National Museum and Art Gallery; the successful hosting and delivery of APEC PNG 2018 under the tourism sector; as well as the permanent appointment of an Executive Director for the National Cultural Commission.

Member for Namatanai Walter Schnaubelt was commissioned the Minister for Tourism, Arts and Culture – replacing Member for Kokopo Emil Tammur, during a mini cabinet reshuffle on Thursday 1st October 2020.

For further information, email: info@papuanewguinea.travel 

Newly appointed Minister for Tourism, Arts and Culture Hon. Walter Schnaubelt and outgoing Minister Emil Tammur.

PNG Tourism Promotion Authority launches Economic Study on the Impact of Cruise Tourism

PNG’s active engagement in the Asia Pacific Economic Cooperation (APEC) forum has been sector lead in recent years with the vision to address sector priority areas on the regional level. PNGTPA, through its involvement in the APEC Tourism Working Group was able to garner support from the other 20 APEC member economies to drive the development of the APEC Economic Study on the Impact of Cruise Tourism: Fostering MSME Growth and Creating Sustainable Communities.

Prior to the onset of covid-19, global cruise tourism was one of the strongest tourism sectors, registering a growth rate of 5.4% since 2009 with 30 million people expected to cruise globally in 2019.

PNGTPA developed the PNG Cruise Strategy in 2009 that laid out the foundation of what would become an evolution of the PNG cruise sector. PNG had always enjoyed the arrival of small expedition cruises, itineraries included island or up-river visit’s with shore excursions.

In 2014, PNG saw the inaugural visit of the Carnival Australia, P&O Cruise Line, Pacific Dawn dock in Alotau, Milne Bay and then sail into Rabaul. The entry of large capacity passengers’ ships is attributed to the strong cross-sectoral engagement between government agencies PNG Ports, NMSA, PNG ICSA, NAQIA, PNG Customs and PNGTPA.

Since then, PNG cruise numbers have increased significantly from 4,000 in 2007 to 19,123 cruise arrivals in 2016. In 2019 PNG recorded its highest cruise arrivals with 51,417, cruise visitors experienced Milne Bay, East New Britain, East Sepik, Morobe, West New Britain, AROB, Oro Province and NCD.

Alotau, the first port of call for PNG, was featured in this study. A wide range of stakeholders from both public and private sector contributed towards the findings of this study through the consultation workshop hosted in Alotau, March 2019. Given that each cruise destination has different facilities and economic attributes that determine the tourism size, scale and overall economic benefits, this study provides an assessment of the destination type, value proposition and frequency, nature and quantum of passenger and crew expenditure.

Milne Bay Province is the most visited provinces in the country, outside of Port Moresby. In 2018 the province registered a total of 34, 961 international visitors, 33,616 of which were cruise visitors. The economic impact study shows that 60% of MSME’s actively engaged in tourism generate most of their revenue from cruise tourism activities whilst 68% of respondents noted that employment opportunities increased significantly to service cruise tourism in the province. Crime, influence of foreign culture, congestion were a number of negative impacts discussed in the study.

To download the study please visit https://www.apec.org/Publications/2020/08/APEC-Economic-Study-on-the-Impact-of-Cruise-Tourism or contact the Policy and Planning Division on email: policy@papuanewguinea.travel

APEC Economic Study on the Impact of Cruise Tourism in PNG

Program Downloads:

About PS-THM Programme

Tourism is regarded as one of the largest and fastest growing industries manipulating global economy. This can be attributed to the continued expansion and diversification experienced by the industry. The need to travel, explore the unknown and experience the inherent beauty of a place drive people to engage in tourism and prompt destinations to provide what tourists expect. The tourism and hospitality industry in Papua New Guinea has emerged into a promising economic sector that generates income, creates employment, and promotes balance of payment. Tourism is now viewed as a catalyst for sustainable development in the country. With this current development, the industry has to be prepared in terms of its human capital to cater to the dynamic and
demanding nature of both international and domestic travelers. Thus, the need to professionalize the industry is of paramount importance.

The University of Papua New Guinea in partnership with the Papua New Guinea Tourism Promotion Authority will offer Professional Studies in Tourism and Hospitality Management. This program will be offered on campus at the School of Business and Public Policy and will be delivered through the Tourism and Hospitality Management Division.

Candidates who will be successfully completing the PS-THM programme will be awarded with the degree in Bachelor of Business and Management major in Tourism and Hospitality Management by the University of Papua New Guinea.

Who is this program for?

The design of the PS-THM curriculum is tailored to fit the specific needs of the industry. It also recognizes the knowledge, skills and capabilities of potential candidates acquired through the experience and expertise gained over the years of working within the industry. The PS-THM helps the working class individuals from various tourism network acquire a formal and academic qualification that matches their knowledge and skills and thus contribute to improving their employability, lifelong learning, social inclusion and self-esteem. This academic programme is expected to bridge the gap between theory and practice, develop higher level of tourism and hospitality management competency and improve confidence of the tourism practitioners from both public
and private sectors in the assumption of their current and future roles and responsibilities.

Duration
2 Years (Full-time) or 4 Semesters

Delivery Mode
Waigani Campus, Port Moresby

Programme Structure
Tourism and Hospitality Courses (Core Major)

  • Introduction to Tourism and Hospitality Management
  • Domestic Tourism
  • Customer Service Management
  • Front Office and Housekeeping Management
  • Tourism Marketing
  • Tour Operations Management
  • Food and Beverage Management
  • Convention and Events Management
  • World Tourism
  • Tourism Policy and Planning
  • Transportation Management
  • Sustainable Tourism
  • Resort and Club Management
  • Tourism and Hospitality Practicum

Business-Related Courses (Core Minor)

  • Accounting for Non-Accountants
  • Foundation Economics
  • Principles of Management
  • Introduction to Government Management
  • Principles of Human Resource Management
  • Business Research
  • Entrepreneurship and Small Business
  • Consumer Behavior
  • Ethical Practices in Business
  • Business Information System

Note: The candidates will be required to study all THM core major courses and minimum of six (6) Business related core minor courses. The School will make decision to offer core minor courses.

DEFERRAL OF 2020 MILNE BAY'S NATIONAL KENU AND KUNDU FESTIVAL

This serves to notify all sponsors, stakeholders, and the general public that the 2020 National Kenu and Kundu Festival (NKKF) is cancelled to become a biennial event (held every two years) starting in 2021. This is consistent with a 2019 PEC Decision placing the NKKF under the auspices of the Milne Bay Tourism Bureau. 

Since 2014, the NKKF has become difficult to manage. The 2017-2019 Committee under Chairman Mr. Harold Tabua started in February 2017 and boosted sponsorship by over 250% from 2017 to 2019. However, difficulties in implementing an Event Management System (EMS) with awareness and training has seen new challenges regarding participants and stakeholders. 

This deferral is also due to the current COVID-19 pandemic and resulting State of Emergency, which has also led to a stand-still of the tourism industry amidst measures to prevent the local spread of the global pandemic. 

This will enable the rebranding, restructuring, and establishment of an EMS for the NKKF, with a focus on restoring the cultural aspects to enhance quality and make the event more enjoyable and beneficial for all going forward. 

On 17 April 2020, the MBTB Board appointed Mr. Jehoram Mataio as the new NKKF Chairman for 2020-2021. A new committee will maintain communications, online presence, complete payouts and reporting, and prepare for the 2021 NKKF event under a new model with awareness and training for all stakeholders. 

The Huhu War Canoe Festival (HWCF) will now be held on 6-7 November 2020 at Maiwara Village near Alotau. 

The MBTB Board and Management apologize to all stakeholders for any inconvenience caused. 

For updates to Milne Bay’s 2020 provincial events subscribe to the Milne Bay Tourism Bureau Facebook page or call +675 641-1503 

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