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TPA Chief Executive Officer Mr Jerry Agus accompanied by TPA Board Secretary Mr Colin Taimbari attended the official launch of the 2019 Year of Tourism for China and Pacific Island Countries amid fanfare and fireworks in Apia, Samoa.
The 2019 Year of Tourism for China and Pacific Islands Countries was as a direct result of APEC Port Moresby 2018 where Chinese President Xi Jinping met with Pacific Island Leaders and made a commitment to develop tourism among others. In his congratulatory message delivered at the launch in Samoa by China’s Minister for Culture and Tourism Mr Luo Shugang, President Xi Jinping said the launch opens a new chapter of ties between China and Pacific Island counties.
Representing the South Pacific Tourism Organisation member countries’ Samoa’s acting Prime minister Ms Fiame Naomi Mataafa sad it was a milestone achievement and offers a great opportunity for Pacific Island countries to showcase to China what the Pacific Island countries have to offer with their stunning natural landscapes, sandy beaches, unique culture and friendly people.
“China-Pacific Tourism Year 2019 also reflects, how we as leaders of the region, have placed value on the thriving Asian outbound tourism markets particularly China with the world’s largest outbound market of around 140 million visitors last year,” she said.
Increasingly, Chinese travellers are looking for new destinations and experiences and the Pacific island region is still an untapped destination. she added.
Mr Agus said at the launch, the Government and people of Papua New Guinea were ready to partner with China and fellow Pacific Island countries to develop tourism in the region.Earlier, in the day, the PNG TPA team had one-on-one business meetings with major tourism industry players and senior government officials from the Peoples Republic of China.The challenge for Pacific Islands States now is to be China-Ready if we are to reap any benefits from this initiative.
Media Coordinator/ TPA Board Secretary : Colin Taimbari
For further information, contact the PNG Tourism Promotion Authority’s on email: info@papuanewguinea.travel
Papua New Guinea is now an official destination page on TripAdvisor accumulating over 150,000 page views since partnering in 2018.
TripAdvisor is the world’s largest travel online site influencing about 433 million trips per year according to a 2018 Oxford Economics Study. As a global source of travel inspiration and encouragement using travel peer reviews and user generated content, TripAdvisor has encouraged travelers to take more trips by showing that there is much more to see and do in any destination.
The partnership the PNG Tourism Promotion Authority has established with TripAdvisor will enhance the current user generated content currently on the platform about the destination and encourage more travel in Papua New Guinea, by showcasing the incredible variety of travel options in the land of ‘A Million Different Journeys’.
Since beginning its partnership with TripAdvisor, Papua New Guinea’s destination page features campaign advertising plus a variety of interesting tailored content like ’10 Family-Friendly Activities’, ‘Outdoor Adventures Not to Miss’, ‘Port Moresby Foodies Favorite’s, ‘Papua New Guinea for Culture Lovers’ and more. Further to this, content translations have been done in Chinese, Japanese and German to capture the destination’s major non-English speaking tourism markets.
“Enhancing our destination’s online presence is one of our major marketing goals this year. We believe this can be achieved by working very closely with our industry to develop their online marketing”
“This year expect to see more holiday packages and tours available and bookable online via TripAdvisor. We want to show the world that Papua New Guinea is truly the land of ‘A Million Different Journeys’” said director marketing Ms. Alice Kuaningi.
PNG Tourism Promotion Authority will be conducting workshops with the tourism industry this year throughout various centers in the country to help them enhance their online marketing presence, encourage their engagement with TripAdvisor traveller reviews and developing bookable tours on the platform.
Since launching Papua New Guinea’s new travel website, PNGTPA is increasing its marketing reach online by ensuring the destination is visible on global travel platforms where travelers are searching, like TripAdvisor that influence travel.
PNGTPA will be working with the country’s tourism industry businesses and attractions featured on the platform, especially those that are not featured to enhance their presence on the site.
TripAdvisor launched its new social platform last year, and as a result PNGTPA will be looking at campaigns encouraging international and domestic travelers within the country to share their Papua New Guinea journeys and experiences on the platform.
Find out more about Papua New Guinea on TripAdvisor, visit: www.papuanewguinea.travel/plan-your-trip or visit www.tripadvisor.com
Staff Writer: Pauline Riman
For further information, contact the PNG Tourism Promotion Authority’s Marketing Division, email: marketing@papuanewguinea.travel
On his way to breaking a world record, instagrammer Daniel Herszberg is soon to be the second youngest person to have visited all the 195 countries of the world.
Daniel Herszberg, an Australian living in Hong Kong, has travelled the world and visited over a hundred different countries; Papua New Guinea being his 156th country. At 26 years of age, he aims to be the youngest traveler to visit all the countries of the world by 2020.
His instagram page @dhersz has over 12,000 followers with an engagement average of 800-1000 likes per post and a reach of over 5000+ – a large portion being travel savvy millenials much like himself.
“I’m completely in awe; Papua New Guinea is truly another world” he posted last week during his Goroka tour. His recent posts about Papua New Guinea have received a lot of positive comments – many of his fans asking about travel options in PNG, in which Daniel has been happy to provide as a travel ambassador on his one-week sojourn in the country.
On his Papua New Guinea journey, Daniel visited Goroka, Rabaul and Port Moresby. His Goroka tour being the most memorable as it was his dream to meet the legendary mud-men of the Asaro valley.
His tour guides in Goroka were expert local tour operators PNG Highlands Adventures who organized accommodation, tours and meals for Daniel – who is a vegetarian, and was pleased to savor the renowned fruits and vegetables of the Eastern Highlands.
On the next leg of his journey, Daniel spent two-nights in East New Britain at the highly acclaimed Rapopo Plantation Resort, taking in the many attractions of the Gazzelle Peninsula, especially the popular Mt. Tavurvur.
Back in the nation’s capital before he departs the country the following day, Daniel was treated to a guided tour of one of our country’s best tourist attractions – the Port Moresby Nature Park. He had the opportunity to meet some of the extraordinary wildlife residing at the Park, like the Birds of Paradise, the Guria Pigeons, the Tree Kangaroos and the Cassowaries.
The PNG Tourism Promotion Authority was happy to have Daniel Herszberg visit the country and experience some of the best destinations in the land of ‘A Million Different Journeys’.
Expect more exciting posts from Daniel on his instagram page www.instagram.com/dhersz. Stay tuned for photos from Daniel’s Goroka, Rabaul and Port Moresby tours on the PNG Tourism Promotion Authority travel consumer Facebook page “Visit Papua New Guinea” www.facebook.com/PNGTourismGlobal.
Staff Writer: Pauline Riman | Photos: Daniel Herszberg; Liebert Kirakar
For further information email marketing@papuanewguinea.travel
04 January 2018
PRESS RELEASE
THE Papua New Guinea Tourism Promotion Authority is greatly saddened by the passing of one of the last known Fuzzy Wuzzy Angels of the Battle of the Kokoda Track.
The late Havala Laula was the iconic figure head and living image of the historical Kokoda Track until his passing on Christmas Eve at his Kagi Village along the track, he was 92 years old.
PNGTPA Chief Executive Officer Mr Jerry Agus said late Laula’s passing brings to a close an enduring chapter of the Kokoda Track, especially its affection and historical bond with the Australian people.
“He gave sole and meaning to the legend of the Fuzzy Wuzzy Angels especially for the thousands of Australians that walk the Kokoda Track every year,” said Mr Agus.
The name, Fuzzy Wuzzy Angel, was a term of endearment Australian troops gave to the local Papua New Guinea villagers who were recruited during the Second World War to bring supplies to Australian troops and to evacuate injured soldiers.
Mr Agus said it was not only fitting but indeed sad that the late Laula lived to commemorate the 75thAnniversary of the Battle of the Kokoda Track before closing an incredible chapter in PNG’s war history.
He said as a popularly recognised Fuzzy Wuzzy Angel, the late Laula participated in major Kokoda 75thAnniversary commemoration programs including the movie “Fuzzy Wuzzy – Beyond the Legend” where he was featured prominently.
“The Kokoda Track and indeed the tourism sector in PNG have lost a major icon and tourism ambassador. Those that have been privileged to walk the Kokoda Track and have been honoured to make late Laula’s acquaintance will forever treasure those memories,” he said.
Mr Agus said PNG tourism, especially the Kokoda Track was greatly indebted to the late Laula as he had given life and meaning to the Fuzzy Wuzzy Angels and had raised the profile of the track through numerous marketing and promotional programs in PNG and Australia.
Mr Agus thanked the family of the late Havala Laula and the Koiari people along the Kokoda Track corridor for giving PNG tourism a truly remarkable man and the last Fuzzy Wuzzy Angel standing.
For further information email PNGTPA media coordinator colin.taimbari@papuanewguinea.travel
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