Preparations Underway for Tourism Roadshow in China

Tourism Industry Prepares For China Ready Roadshow

National Capital District Commission (NCDC), PNG Tourism Promotion Authority (PNGTPA) and The National Gaming Control Board (NGCB) to Embark on China Ready Roadshow 

Port Moresby, Papua New Guinea – Friday 14th June, 2024:

 The Papua New Guinea Tourism Promotion Authority (PNG TPA), National Capital District Commission (NCDC) and the National Gaming Control Board (NGCB) are excited to announce the Papua New Guinea Tourism China Roadshow, scheduled to take place in Shenzhen and Guangzhou, China, from Tuesday 18 to Thursday 20 June, 2024. This initiative aims to enhance Papua New Guinea’s appeal as a premier travel destination for Chinese tourists.

The China Ready Program is an inclusive initiative for PNG’s tourism industry, focusing on the National Capital District (NCD) and interested tourism businesses throughout PNG. It is proudly organized by the NCDC Governor’s Office and the PNG Tourism Promotion Authority (PNG TPA).

Established in 2002, the China Ready Program ensures that target travel destinations and service providers meet Chinese hospitality standards. The program is operated by the CBISN, exclusively issued by the China Outbound Tourism Research Academy (COTA), and endorsed by the Chinese Ministry of Culture and Tourism.

The upcoming roadshow builds on the success of the China Ready Workshop held on April 24, 2024, at the APEC Haus in Port Moresby. This event attracted over 60 tourism service providers, who were trained to accommodate Chinese tourists.

The China Ready Program aims to prepare PNG’s tourism industry to effectively welcome Chinese travellers. With the recent establishment of direct flights from Guangzhou to Port Moresby via China Southern Airlines, a significant increase in tourism is expected in the coming months.

A total of 24 participants from Papua New Guinea will travel across to China for the roadshow, which includes members from NCDC, PNGTPA, and stakeholders of the tourism industry. The itinerary of the roadshow is as follows:

  • June 16: Departure from Port Moresby to Hong Kong, followed by travel to Shenzhen.
  • June 17-18: Venue inspection and B2B events in Shenzhen.
  • June 19: Transfer to Guangzhou and venue setup.
  • June 20: B2B events in Guangzhou.
  • June 21: Product knowledge field trip in Guangzhou.
  • June 22: Tourism sightseeing and cultural exchange.
  • June 23: Return to Port Moresby.

The roadshow offers an excellent platform for PNG tourism operators to establish valuable connections with Chinese wholesalers and explore collaborative opportunities. PNG TPA Chief Executive Officer Mr Eric Mossman Uvovo spoke on the importance of the newly created flight route from China to PNG as a gateway for to boost tourism in Papua New Guinea.

“With the success of the China Ready Workshop and the new direct flights between Port Moresby and Guangzhou, this has opened a new realm of opportunities for tourism in Papua New Guinea as we expect to welcome a boost of tourists to our shores,” said Uvovo.  ◼️

📸 Top Image: PNG tourism industry representatives  involved in the 2024 China Ready PNG Tourism Roadshow taking place in Shenzhen and Guangzhou.  (Front L-R) Maleta Tokwakwasi, Joel Keimelo, Eric Mossman Uvovo (TPA CEO), Kennewton Kennedy and Kim Arut.  (Back L-R)  Emma Nasinom, Elizabeth Pym, Helen Tuakara, Alice Alu, Margaret Tambagle, Lawrence Walep, Huandong Li, Andy Utuwai, Bob Gonapa, Naomi Eringe, Clarissa Moi, Clare Kolma and Natasha Giraure.  

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