TOURISM PROMOTION AUTHORITY

Proudly Promoting Tourism in Papua New Guinea, the Land of “A Million Different Journeys”

Papua New Guinea Tourism Promotion Authority (TPA) FAQs

The primary mission of PNGTPA is to promote Papua New Guinea as a unique and desirable travel destination, promoting sustainable tourism development while preserving the cultural and natural heritage of the country.

PNGTPA’s core values include:

Sustainability
Inclusion
Cohesion & Partnership
Initiative
Accountability
Excellence
Integrity

These values guide the organization’s efforts to promote tourism that benefits both local communities and the environment.

PNGTPA supports sustainable tourism by:

  • Implementing policies and programs that minimize environmental impact,
  • Promoting local culture, and
  • Ensuring that tourism development benefits local communities economically and socially.

Key initiatives include:

  • International marketing campaigns,
  • Partnerships with travel agencies and media,
  • Developing tourism infrastructure,
  • Organizing cultural festivals, and
  • Promoting niche tourism sectors such as:
    • Adventure tourism,
    • Eco-tourism, and
    • Cultural tourism.

PNGTPA actively promotes the preservation of cultural heritage by:

  • Supporting traditional festivals,
  • Funding cultural preservation projects, and
  • Encouraging responsible tourism practices that respect and celebrate the diverse cultures of Papua New Guinea.

PNGTPA promotes Papua New Guinea internationally through:

  • Targeted marketing campaigns,
  • Participation in international travel fairs,
  • Collaborations with international travel media, and
  • Utilizing digital marketing strategies to reach global audiences.

PNGTPA is structured with a Board of Directors providing strategic directions, a CEO overseeing day-to-day operations, and various divisions listed below:

  • Executive Unit
  • Corporate Services
  • Policy & Strategic Planning
  • Research & Business Development
  • Partnership & Product Development
  • Marketing & Promotions

The current CEO of the TPA is Eric Mossman Uvovo.

  • He is leading the organization with a focus on expanding global, regional, and domestic reach, and accelerating tourism investment through smart policies and plans.

The long-term goals of PNGTPA include:

  • Increasing international visitor arrivals,
  • Enhancing the quality and diversity of tourism products,
  • Ensuring tourism benefits are widely distributed among local communities, and
  • Positioning Papua New Guinea as a leading sustainable tourism destination in the Asia-Pacific region.

The Papua New Guinea Tourism Promotion Authority (PNGTPA) is a public organization. It is a statutory body established by the government of Papua New Guinea to promote and develop tourism in the country.

The Papua New Guinea Tourism Promotion Authority (PNGTPA) was established in 1993. It is governed by the Tourism Promotion Authority Act 1993.

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