More than 60 local entrepreneurs from the Naewab District of Morobe Province have graduated from a two-week business training on Friday 18 October 2024 to empower them with skills and knowledge to grow their tourism business in the district.
The entrepreneurs completed their training program under the “Start Your Own Business” (SYB) initiative.
The training was facilitated by the Small & Medium Enterprise Corporation (SMEC) in partnership with the Papua New Guinea Tourism Promotion Authority (TPA), as part of an effort to boost local tourism businesses across the country.
The participants are entrepreneurs from the Local Level Governments (LLGs) of Labuta, Nabak, and Wain Erap. They were awarded certificates for their dedication to enhancing their entrepreneurial skills.
The training aimed to build both tourism-related knowledge and practical business skills, laying the foundation for future tourism ventures that will support economic growth and cultural preservation in Naewab.
The key objective of the SYB program is to equip potential and existing tourism business owners with essential skills and knowledge. The curriculum covered business planning, record-keeping, basic accounting, marketing, and product management, all aimed at strengthening sustainable tourism development in the region.
The training aligns with the TPA’s Tourism Sector Development Plan (TSDP) 2022-2026, which emphasizes the growth of tourism-related Micro, Small, and Medium Enterprises (MSMEs) across Papua New Guinea. TPA has set a target of reaching 1,000 tourism MSMEs by 2026 through annual training sessions, aiming to expand the SME sector to 500,000 by 2030.
The training is expected to lead to the creation of new, sustainable tourism businesses, with many participants already showcasing ideas that could become successful ventures. To ensure the longevity and success of these businesses, TPA will continue to support participants by providing grants and guiding them through its newly established business incubation centre.
Additional management training, including specialized skills in marketing and product development, will also be offered to further assist these new business owners in navigating the complexities of running a tourism enterprise.
Beyond business development, the program is also committed to preserving the rich cultural heritage of Naewab District. Tourism ventures born from this initiative will not only contribute to the local economy but also help sustain traditional practices, arts, and crafts that are integral to the district’s cultural identity.
TPA’s CEO, Eric Mossman Uvovo commended the participants and highlighted the importance of the participants to explore business ideas that utilize realistic resources available in their local communities.
“The focus of this training is not just on theoretical knowledge but on empowering participants with practical skills they can apply immediately. We want to see these entrepreneurs create sustainable tourism businesses that will contribute to the economic development of their communities.
By aligning these efforts with our Tourism Sector Development Plan, we are ensuring that this initiative directly supports our national goals. We plan to conduct four training sessions every year to give more entrepreneurs the tools they need to succeed in the tourism industry,” said Uvovo.
Uvovo also added that TPA plans to offer follow-up training to further enhance the participant’s skills.
“There will be future trainings conducted under the “Improve Your Business” (IYB) module, which will help existing businesses refine specific skills and further their development. Through these ongoing efforts, TPA and SMEC are both dedicated to promoting a strong and sustainable tourism industry that will benefit both entrepreneurs and their communities for years to come,” said Uvovo.
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Papua New Guinea Tourism Promotion Authority (TPA) and the Jimi District Development Authority (DDA) signed a Memorandum of Understanding (MOU) on Friday 11th October in Port Moresby to drive sustainable development and enhance tourism in the Jimi District of Jiwaka Province.
This partnership aims to strengthen the relationship between national, provincial, and district authorities, focusing on building capacity and providing material support for tourism-related projects. Both entities have committed to preserving Jimi District’s rich cultural heritage, while also improving infrastructure and promoting the area as one of the country’s key tourist destinations.
CEO of TPA, Eric Mossman Uvovo, praised the initiative.
“This MOU is important for TPA and Jimi DDA. It shows TPA’s commitment to protecting our people’s culture and promoting sustainable tourism by working with districts at the local level.
Jimi is a district with immense cultural and natural beauty, and we are excited to work together to build it into a tourism product. This partnership will contribute to the national tourism agenda and align with the government’s vision for 2050,” said Uvovo. The MOU is closely aligned with several national development plans, including Vision 2050, the Development Strategic Plan (DSP) 2010-2030, and the National Tourism Policy. It promotes the importance of provincial and district governments in protecting PNG’s cultural and natural heritage, a cornerstone for promoting sustainable tourism in the country.
Both parties have agreed to establish a Joint Milestones Matrix (JMM), which will outline annual targets and budget priorities, ensuring that progress is consistently reviewed and updated. PNGTPA will provide support and work closely with the district to ensure that all initiatives are community-focused and responsive to local needs.
The agreement also highlights the creation of a district-level data collection system, which will help monitor tourism trends, demographics, and cultural resources. By sharing this data, both TPA and the Jimi DDA aim to ensure that future tourism projects are based on accurate information and meet the needs of local communities.
Minister for Mining Member for Jimi Open Electorate & Chairman of Jimi District Development Authority, Hon. Wake Goi highlighted the importance of the MOU agreement for Jimi District.
“Through this landmark partnership, Jimi District will become a key tourism area in Papua New Guinea. Our collaboration with TPA is a start to a new chapter for the people of Jimi. This MOU is an approach that prioritizes environmental protection, and the active involvement of local communities in the decision-making process. I am committed to ensuring that this partnership leads to sustainable growth and more benefits for our district. I am excited for the opportunities this brings, not just for tourism, but for the development of my Jimi District and our future generations,” said Uvovo.◼️
📸 Above image: (L-R) Chairman of Jimi Marita Festival, Gabby Aipanga, Jimi District Administration’s (DDA) Finance Manager, Joseph Kala, Minister for Mining Member for Jimi Open Electorate & Chairman of Jimi District Development Authority, Hon. Wake Goi, Papua New Guinea Tourism Promotion Authority’s (TPA) CEO, Eric Mossman Uvovo and TPA’s Executive Manager for Partnership & Product Development, Kennewton Kennedy during the official signing of the MOU between TPA and Jimi DDA.
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The Pacific Tourism Organisation (SPTO), through its Pacific Tourism Data Initiative (PTDI) and in collaboration with the Papua New Guinea Tourism Promotion Authority (PNGTPA), has published two significant reports from the International Visitor Survey (IVS).
These reports, covering the periods of June 2023 to May 2024 and January to June 2024, provide essential data on visitor preferences, spending patterns, and overall experiences of international tourists to Papua New Guinea (PNG). The insights will support both SPTO and PNGTPA in understanding visitor behavior and improving tourism offerings to meet evolving demands.
PNGTPA Chief Executive Officer Eric Mossman Uvovo praised the collaboration with SPTO and the PTDI team, emphasizing the importance of the reports for shaping PNG’s tourism future.
“These reports offer invaluable insights that will help us enhance the visitor experience and strengthen PNG’s position as a unique tourism destination. We are thankful for SPTO’s ongoing support in delivering these surveys,” Uvovo said.
Key Findings from the reports reveal that business travel is the leading reason for visiting PNG, while cultural attractions such as traditional dances, food preservation techniques, and historic architecture are also key draws. The hospitality and warmth of the local people further elevate the visitor experience.
From June 2023 to May 2024, international visitors contributed an estimated USD 296 million to the PNG economy, highlighting tourism’s role in driving economic growth and supporting local businesses. This represents a 21% increase from the previous period, reflecting a strong recovery in the sector.
However, for the January to June 2024 period, visitors contributed an estimated USD 150 million, a notable 40% increase from the previous reporting period, highlighting the growing appeal of PNG as a travel destination and the continued economic impact of tourism. Visitor satisfaction remained high across both reports, with most respondents rating their experience as either “good” or “excellent.” The positive feedback highlights PNG’s appeal, especially its rich culture and warm hospitality.
SPTO Chief Executive Officer Christopher Cocker highlighted the value of the PTDI, a research project funded by the New Zealand Government, specifically designed to collect and report on tourism information.
“SPTO’s role as the leading hub for Pacific Tourism Research allows us to drive initiatives like the PTDI, offering crucial insights into tourism trends and impacts. We are committed to providing our member countries, including PNG, with the data necessary for promoting sustainable tourism growth,” Mr Cocker shared.
Since transitioning to SPTO’s management in October 2023, the PTDI continues to be an essential resource for tourism data across the Pacific. 10 Pacific Island nations -Cook Islands, Niue, Papua New Guinea, Samoa, Solomon Islands, Vanuatu, Tonga, Kiribati, Timor Leste, and FSM-Yap, are in the PTDI project that is geared towards supporting evidence-based planning and decision-making. It includes the production of a bi-annual International Visitor Survey (IVS), an annual Business Confidence Index (BCI), and an annual Community Attitude Survey (CAS) report.◼️
For further information, email: info@papuanewguinea.travel
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The Pacific Tourism Organisation (SPTO), in partnership with the Papua New Guinea Tourism Promotion Authority (PNGTPA), has published its first-ever Community Attitudes Survey (CAS) Report in Papua New Guinea (PNG), providing critical insights into local perspectives on tourism development and its impact on the country. The survey is an initiative of the Pacific Tourism Data Initiative (PTDI), currently overseen by SPTO.
The survey, conducted from March 25th to May 17th, 2024, targeted PNG citizens and non-citizen residents. The research partnership allowed for responses to be collected via various means, including SMS and promoted through social media, websites, and university partnerships. A total of 2,986 responses were initially received, with 2,684 valid responses analysed after data cleaning. The majority of respondents (70%) were from the National Capital District (NCD), with smaller representations from the Momase, Southern, Highlands, and Islands regions.
Key demographic insights show that most respondents were between the ages of 18-39 years, with 58% being male. 98% of the respondents were PNG citizens, while 2% were non-citizens. 93.8% of respondents agreed that PNG needs more tourists, citing tourism’s potential to boost economic growth, create jobs, and support small businesses. 89.7% believed that tourism positively impacts the local economy, though concerns were raised about environmental degradation and cultural erosion.
Safety and security were major concerns, with many respondents pointing to law and order issues as potential challenges to tourism growth.
Respondents highlighted the importance of cultural exchange facilitated by tourism, while also expressing concern over the commercialisation of traditional cultures and potential environmental damage. The survey called for a focus on sustainable tourism practices to protect PNG’s natural resources and cultural heritage.
To address these findings, the following actions are recommended:
PNG Tourism Promotion Authority Chief Executive Officer Eric Mossman Uvovo shared that these findings were invaluable to the efforts in advancing PNG’s tourism industry.
Mr Mossman Uvovo shared that the recommendations would assist align tourism growth with community interests, ensuring that development benefits all stakeholders while preserving PNG’s unique cultural and environmental assets.
“While there is a strong appetite for more tourists, we need to balance this with safeguarding our environment and cultural heritage. We are committed to taking these recommendations forward to enhance tourism for both our visitors and our people,” Mr Mossman Uvovo said.
SPTO Chief Executive Officer Christopher Cocker commended the insights provided by the survey, stating, that the findings from the survey played a crucial role in shaping the future of tourism in PNG.
“It’s clear that tourism is not just an economic driver, but a vehicle for cultural exchange and community empowerment. However, the feedback on safety and sustainability highlights areas we must prioritize to ensure that tourism in PNG grows in a way that benefits all stakeholders,” Mr Cocker said
The Pacific Tourism Data Initiative (PTDI) is a research project funded by the New Zealand Government. It collects and reports on tourism data from 10 Pacific Island countries, including PNG, supporting evidence-based planning and decision-making. In addition to the CAS, PTDI produces a bi-annual International Visitor Survey (IVS) and an annual Business Confidence Index (BCI), all of which provide invaluable insights for tourism development.◼️
For more information, email: info@papuanewguinea.travel
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The Papua New Guinea Tourism Promotion Authority is conducting two important surveys to enhance Cruise Tourism. The first survey targets domestic cruise tour operators to gather insights into operational practices, customer interactions, and industry trends. The second survey focuses on community perceptions, aiming to understand the impacts and interactions residents have with cruise tourism. The results from these surveys will inform the development of a new strategy to guide national development efforts related to Cruise Tourism in Papua New Guinea.
Your participation in these surveys is crucial. By sharing your experiences and insights, you will help shape the future of cruise tourism in our nation. Whether you are a tour operator or a resident, your feedback will provide valuable information that will contribute to the creation of a comprehensive and effective strategy for the industry.
We are committed to protecting your privacy. All information provided will remain confidential and will only be published as aggregated data.
If you have any questions or concerns about the surveys, please contact us at info@papuanewguinea.travel or call 320 0211.
Your input is vital in ensuring that our cruise tourism industry continues to grow and benefit our communities.
The Papua New Guinea Tourism Promotion Authority (TPA) and the National Airports Corporation (NAC) have stepped up efforts to make travel to PNG smoother and more convenient for international tourists and domestic travel, following a signed MOU earlier this year.
This partnership aims to upgrade airport infrastructure and services, making Papua New Guinea (PNG) a more accessible and attractive destination for global visitors.
The agreement, focused on improving both infrastructure and traveler services, marking it as a significant investment in the tourism sector by enhancing key airport facilities and creating a more streamlined experience for travelers.
Speaking during the 18th University of Papua New Guinea’s Tourism Convention in Port Moresby on Tuesday 1 October 2024, TPA’s CEO, Eric Mossman Uvovo, said that the country will continue to see a steady increase in international arrivals, leading to higher tourism-related revenue and broader economic benefits for the country.
“Through our partnership with other organizations like NAC, we are prioritizing the modernization of our airports and improving the overall experience for our visitors. This is crucial to making Papua New Guinea more welcoming and accessible for tourists,” said Uvovo.
During his presentation at the World Tourism Day Conference in Port Moresby, on Friday 27 September 2024, NAC’s Acting Managing Director, Dominic Kaumu, highlighted various aspects of their efforts to enhance visitor experience.
Kaumu said that several areas of airport infrastructure are being upgraded, which include the upgrading terminal facilities, streamlining baggage handling, and updating signage to better guide tourists through the airport. He also said that additional investments are also being made to increase airport capacity, especially to accommodate peak seasons, when tourist traffic is highest.
He also added that the improvements will not only benefit major entry points like Jacksons International Airport in Port Moresby but also make regional airports more accessible, particularly those near popular tourist destinations like Milne Bay and Kokoda. NAC’s role in upgrading regional airports will ensure that tourists can easily reach remote and emerging hotspots.
One of the standout features of the agreement is the establishment of TPA’s information centers at key airports. These centers will be a one-stop hub for tourists to access travel information, including maps, brochures, and real-time updates on flight schedules, accommodations, and transportation options.
The first of these centers was launched in 2018 at Jacksons International Airport, providing incoming tourists with essential services and guidance.
The information Centre will work alongside other travel-related organizations located in the international area, offering tourists a full suite of resources. Whether tourists need advice on cultural heritage sites, eco-tourism activities, or safety protocols, the information centre will have trained staff available to assist. Additionally, tourists will be able to access real-time travel advisories, making it easier for them to plan their trips safely and efficiently.
As part of the agreement, TPA will utilize the improved airport infrastructure in its marketing campaigns, promoting PNG as a more accessible and convenient destination. Highlighting PNG’s rich cultural heritage, adventure tourism, and eco-tourism opportunities, TPA has also planned to work on partnerships with airlines and travel agencies to offer package deals that capitalize on the upgraded infrastructure.
Uvovo said that the information centers will play an important role in promoting local tour operators and services, guiding tourists to key destinations across PNG by providing contact details, brochures, and booking services. This initiative is expected to support local businesses and generate more jobs within the tourism sector.
Uvovo also added that TPA has plans to expand these information centers to other airports across PNG, particularly those close to major tourist destinations, such as Rabaul and Milne Bay.
With the combined efforts of TPA and NAC, PNG’s airports are set to become more than just points of entry—they will be integral parts of the visitor experience, making the country’s unique attractions more accessible to the world.◼️
For more information, email: info@papuanewguinea.travel
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Minister for Tourism, Arts & Culture, Hon. Belden Namah, officially launched the Tourism Information and Business Incubation Hub, on Friday 27th September, to strengthen Papua New Guinean tourism businesses.
The facility is an initiative of the PNG Tourism Promotion Authority (TPA), and is located at the Pacific MMI building in downtown Port Moresby and is aimed to stimulate growth, innovation, and sustainability within the nation’s tourism industry.
TPA’s Tourism Business Incubation Hub is designed to provide vital support to Micro, Small, and Medium Enterprises (MSMEs) in the tourism sector by offering business advisory services, networking opportunities, and financial support.
The hub will also serve as a central point for tourism entrepreneurs to strengthen their operations, develop their products, and access much-needed funding through a Grant and Credit Scheme, which will be rolled out in partnership with the National Development Bank.
The introduction of the facility comes as a much-needed support to the sector following the setbacks caused by the COVID-19 pandemic.
The initiative is part of TPA’s broader Tourism Sector Development Plan (TSDP) (2022-2026) and aims to strengthen local tourism businesses and increase the number of tourism suppliers and producers.
TPA’s CEO, Eric Mossman Uvovo, emphasized the importance of the hub in helping local tourism businesses thrive.
“This hub is a cornerstone in strengthening PNG’s tourism industry, providing essential resources and support to MSMEs.
Our goal is to increase the productivity and sustainability of tourism businesses, encourage profitable and sustainable start-ups, and improve access to tourism information and services,” said Uvovo.
Uvovo also said that the hub will promote proper business practices in the sector.
“Through business capacity development, product development support, and financial advisory services, we aim to create a stronger, more resilient tourism industry that will attract both domestic and international markets,” said Uvovo.
In addition, the Information and Business Incubation Hub includes a Visitor Information Centre, which will serve as a key touchpoint for tourists. This center will offer vital information about local tourism products, provide booking services, and sell local experiences to enhance the visitor experience who are already in the country.
As part of the TSDP, TPA plans to establish more Tourism Hubs across all four regions of PNG—Southern, Highlands, Momase, and New Guinea Islands. These hubs will be supported by a comprehensive MSME Training Program designed to guide businesses from ideation to market readiness.
Speaking at the event, Minister Namah highlighted the importance of the hub in strengthening the tourism industry in the country.
“Tourism is a pot of gold that can be harnessed by everyone, regardless of their education, social status, or gender. Unlike other sectors, tourism has the power to unite us as a people and a nation, while also being economically and environmentally sustainable,” said Hon Namah.
The Minister also said that the initiative aligns with the Marape-Rosso Government’s focus on developing domestic tourism and achieving economic recovery in the post-pandemic era.
“This hub will not only support tourism MSMEs but will also contribute to PNG’s national development by creating jobs, generating income, and increasing tourism’s contribution to our GDP,” said Hon. Namah.
The PGK 15 million project will be funded through allocations for Business Hub development, MSME programs, and the establishment of Tourism Information Centers.
Minister Namah thanked the industry stakeholders, TPA and its partners for their continued support.
“Together, we are unlocking PNG’s tourism potential and empowering our people to lead the growth of this sector, which is vital to our future,” said Hon. Namah.◼️
For more information, email: info@papuanewguinea.travel
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World Tourism Day Conference is set to take place on Friday, 27 September, at the APEC Haus in Port Moresby to bring together various stakeholders from the tourism industry to voice their concerns and discuss strategies to mitigate challenges facing the sector.
The global event will be observed in PNG through the informative conference, themed, “Tourism & Peace: Unlocking PNG’s Potential through Addressing Law and Infrastructure Challenges.” aims to tackle some of the most pressing issues hindering the growth of tourism in the country.
The conference will be hosted by the Papua New Guinea Tourism Promotion Authority (TPA), focusing on three critical topics, Addressing Law and Order, Aviation and Infrastructure and Tourism Operators.
Special guests expected to speak during the conference are, Acting Managing Director for the National Airports Corporation, Mr. Dominic Kaumu, Chief Executive Officer of Air Niugini Limited, Mr. Garry Seddon, Governor of NCDC, Hon. Powes Parkop, Police Commissioner David Manning, MBE and the Head of the Tourism and Hospitality Management Department at UPNG, Dr. Joyce Rayel.
TPA’s CEO, Eric Mossman Uvovo described the conference as a crucial and timely event for the sector.
“This conference is a crucial moment for the future of tourism in Papua New Guinea. We are bringing together the key players in the industry to discuss real challenges and find practical solutions that can unlock our country’s vast tourism potential. Law and order, infrastructure, and aviation are critical areas where we need progress, and this dialogue will be an important step toward a brighter future for tourism in PNG,” said Uvovo.
Uvovo also emphasized the importance of stakeholders from the industry working collaboratively for the future of tourism in the country.
“Discussions ranging from government security strategies to aviation infrastructure updates and the challenges faced by tourism operators, the conference will provide a platform for collaboration between the public and private sectors.
PNG’s tourism industry has enormous potential, but unlocking that potential requires a unified effort to address the barriers that currently hold us back,” said Uvovo.◼️
For more information on how to participate in the World Tourism Day Conference, email Mr. David Monai: ppd@papuanewguinea.travel or join the livestreaming of the event on the TPA Facebook page and YouTube page..
📥 Download the World Tourism Day Conference Program, click. 👈
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Former Director Emeritus of the Smithsonian Institution in America, Dr. Brent Glass, made a special visit to the Papua New Guinea Tourism Promotion Authority (TPA) on Tuesday, 17 September and discussed the importance of promoting historical literacy and public memory in Papua New Guinea.
Dr Glass was accompanied by the American Embassy’s Acting Public Affairs Officer, Claudia Borevina, and Public Engagement Assistant, Mathias Posu.
Dr. Glass, a prominent figure in the global museum and history community, has over 35 years of experience in government service. He announced his retirement as Director of the National Museum of American History, but still remains a senior advisor to the Smithsonian.
During his visit, Dr. Glass highlighted the significance of PNG’s war history as a powerful attraction for international tourists.
“Papua New Guinea’s war history is compelling and holds global interest, particularly in the context of World War II. Developing historical sites that are accessible to tourists will not only preserve this history but also create opportunities for international travelers to engage deeply with it.
PNG has the potential to become a key destination for historical tourism,” said Dr Glass.
Dr. Glass emphasized the need for the PNG government and TPA to consider their historical aspect as a major attraction for international tourists.
“Now, after more than 35 years in government service, I am excited to explore opportunities to promote history education, historical literacy, and public memory on a global scale and PNG is one of those destinations,” said Dr Glass.
During his tenure, Dr. Glass oversaw significant transformations at the Smithsonian, including the creation of new exhibitions, the acquisition of key collections, and the development of online education initiatives. Under his leadership, the National Museum of American History became a national treasure, enjoying record attendance and widespread public engagement.
TPA’s CEO, Eric Mossman Uvovo welcomed Dr. Glass and the team from the American Embassy and expressed his gratitude for their valuable insights and support in promoting historical awareness in PNG.
“We are deeply thankful to Dr. Glass for sharing his expertise with us. His knowledge of promoting history and public memory is invaluable as we continue to develop our own tourism sector.
Papua New Guinea’s war history is unique, particularly the Kokoda Track and other significant WWII sites, which are major selling points for us on the global stage. Our museums and war memorials hold a rich history that tourists from around the world are eager to discover, said Uvovo.
Uvovo also emphasized the importance of making these sites accessible to a wider audience.
“With the help of experts like Dr. Glass, we can further enhance our museums and war memorials to provide an even greater historical experience. We look forward to building on these connections and continuing to promote Papua New Guinea as a destination rich in history and culture.”
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More than 24,000 cruise ship tourists visited Papua New Guinea’s shores so far this year causing a surge in the country’s marine tourism.
According to a report released by the Papua New Guinea Tourism Promotion Authority (TPA), using data provided by Inchcape Shipping, a total of 24,407 visitors have arrived in PNG so far this year on 12 different international cruise ship liners.
The cruise industry is playing a significant role in boosting the country’s tourism numbers, with several more vessels scheduled to arrive before the end of 2024.
Between October and December, four more cruise ships are expected to bring an estimated 6,548 additional visitors to Papua New Guinea, further contributing to the nation’s growing tourism sector.
The most frequent visitor to PNG’s shores has been the Pacific Encounter, a popular ship owned and operated by the Carnival Cruise Line. In contrast, the French-operated Le Soleal, owned by Compagnie du Ponant, has brought the fewest number of visitors but has remained a key player in the luxury cruise market.
TPA’s CEO, Eric Mossman Uvovo highlighted the unique appeal of Papua New Guinea, which continues to attract visitors not only through its ports but also via international air services.
“Papua New Guinea offers a truly unique experience, from our rich cultural heritage to stunning natural landscapes.
Our country’s appeal spans across various types of travellers, whether arriving by sea or air. Each visitor has the chance to embark on their own million different journey of discovery, and that’s what makes PNG such a remarkable destination,” said Uvovo.
Uvovo also highlighted TPA’s ongoing efforts to build lasting relationships with the international cruise industry.
“Over the years, we have worked closely with various cruise lines to forge strong partnerships that have been beneficial to our marine tourism sector. As the cruise ship season progresses, we look forward to welcoming even more visitors to explore the nation’s million different journeys,’ making Papua New Guinea a must-visit destination for travelers from around the world,” said Uvovo.
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